From concept to reality - projects that drive change.
Discover a glimpse into the diverse projects I’ve had the privilege to bring to life. From strategic management and startup coaching to product design and interior architecture, I work closely with my clients to turn their visions into reality.
Product development throug innovation
At Vitra/Artek, I worked in product development and product management.In this role, I created a product innovation process designed to ensure that the broad expertise of employees is systematically integrated into the development of new products and that the most promising ideas are carried forward.
The process is based on the classic Double Diamond model, enhanced with Lean Start-up principles.
A key element is a curated idea pool, which is continuously maintained and reviewed in a structured annual workshop format together with the teams.
This approach fosters creativity, transparency, and collaboration—enabling the successful development of forward-thinking product ideas.
Workshops methods, education
Photo: By Artek
New Furniture Brand
Together with a close friend and product manager, I
am building a new brand for high-quality designer furniture. Crafted in Portugal with great attention to detail, skilled craftsmanship, and a clear, timeless design approach, our goal is to create furniture that is durable, distinctive, and of exceptional quality.
Product Design, Product development, Brand Management.
How to usa a creative space
Building a creative space is one thing, knowing how to use it effectively is another. Through a tailored workshop format, I equipped ÖKK’s leadership team with essential know-how and practical methods, enabling them to use the space as a tool to tackle challenges and questions with a creative approach.
Workshops methods, education
Photo: By ÖKK
New Ways of Working, Spaces & Culture
In the post-COVID era, I have guided numerous companies in redefining their ways of working and actively shaping change. Together, we developed innovative work structures and adapted or built company cultures from the ground up. Beyond consulting, I also designed modern, aesthetically pleasing interior concepts that met the demands of these new frameworks. My goal has always been to create functional and inspiring environments that support both employees and company culture alike.
Innovation Management, Branding, CI/CD, Interior Desing, Workshops methods, 3D Visuals
Visuals: Hand Sketch with AI Renderengine
Student Project House, ETH Zurich
I contributed to the development of the Student Project House at ETH Zurich, a space designed to foster innovation, creativity, and interdisciplinary collaboration. From concept to execution, I created an inspiring environment that encourages students to experiment and invent.
Innovation Management, Branding, CI/CD, Interior Desing, Workshops methods, 3D Visuals
Photos: By Student Project House
ON Shoes, run on clouds
At ON Shoes, I was part of the design team that helped build the global branding and brand design for the launch of the Cloud X. Collaborating with marketing and development, we crafted a unified brand presence across retail, events, and digital platforms. This effort positioned ON Shoes as a leading brand in the international athletic footwear industry.
Brand Management, Design, Design Consulting,
The Alpine House
A personal project in the mountains, planned, designed, and rebuilt by myself.
With deep respect for the original building character and a strong connection to alpine architecture, this retreat combines tradition with contemporary design.
Every detail was crafted with care and precision, from the solid wood structure to the subtle transitions.
Authenticity guided the process: preserving what was already there and integrating new elements in a natural and balanced way.
The result is a house that reflects the calm of the mountains while expressing my passion for design, materiality, and craftsmanship.
Architecture, Interior Design, planning, craftsmanship
Prints and digital graphics
As Creative Director, I have developed campaigns for a variety of clients, delivering concepts that were brought to life both in print and digital formats. These projects were created in close collaboration with a team of talented graphic designers, ensuring a seamless blend of creativity and execution.
Creative director, Design, graphic design
Furniture Design
With a background in cabinetmaking, the craft remains close to my heart. For various projects, I have designed bespoke furniture pieces, brought to life in collaboration with a skilled local carpenter, combining timeless craftsmanship with contemporary design.
Product Design, Furniture,
An innovative New Work concept was developed through Design Thinking workshops, bringing together flexible, modern, and collaborative workspaces. The interior architecture solutions foster creativity, efficiency, and a more dynamic way of working in a contemporary office environment.
Creative Methods, Project Management, Design Consulting, Change Management,
New Work, Change & Design Concept for a Swiss Media House
AMZ Racecar
At AMZ ETHZ Racing Club, a collaboration with BMW Design Munich helped in steering the club towards a more design-oriented approach. This shift resulted in the development of a racing prototype that combined high-performance engineering with cutting-edge design. The partnership set a new benchmark for future student-led projects at ETH Zurich.
A cutting-edge design concept was developed for an autonomous snow groomer, aimed at optimizing alpine terrain management. The concept balances functionality, aesthetics, and durability to withstand harsh mountain conditions, while integrating advanced autonomous systems for efficiency and safety. Focus was placed on creating a sleek, modular structure that enhances performance and allows for easy maintenance. This project highlights the ability to merge innovative technology with thoughtful design solutions.
Autonomous Snowgroomer
Audi Concept Car
This futuristic transportation concept for Audi envisions a fully autonomous, electric vehicle designed to reshape urban and long-distance mobility. Combining advanced AI with Audi's signature design, it offers a seamless blend of luxury, sustainability, and high performance. The vehicle sets new standards in both efficiency and comfort, reflecting Audi's vision for the future of mobility.
Transportation Design, Projekt Management, 3D Design, Visuals, Concept Design.
Inner-city transportation design
The urban electric two-seater is a forward-thinking transportation concept designed specifically for the future of inner-city mobility. Compact and fully electric, it offers an eco-friendly solution for navigating congested streets while minimizing environmental impact. The sleek design focuses on efficiency and ease of use, providing a comfortable ride for two passengers with smart features for seamless city travel. This concept embodies the shift towards sustainable, space-saving transport solutions in densely populated urban areas.
Transporation Desing, Innovation Management, 3D Visuals,
Future Food Concept
On the journey to Mars and while living on the planet, sustainable food solutions are essential. This concept design envisions hydroponic systems and 3D-printed meals to provide astronauts with nutritious, resource-efficient options. The approach ensures access to fresh, diverse food while minimizing waste and supporting long-term survival in space.
Concept Desing, Innovation Management, 3D Visuals, Porotyping
Hyperloop
A Hyperloop concept design was created for Elon Musk, sparking the development of the Swissloop project. This initiative brought together engineers and designers to build one of the first functional Hyperloop prototypes. The project aimed to revolutionize transportation with cutting-edge technology and innovative design.
Co-founder, Innovations Design, Vision Design, Projekt Management,
Lynx – The Electric Sled of the Future
The Lynx is not just a sled – it’s a revolution in winter sports. This innovative concept design combines the thrill of classic sledding with cutting-edge e-mobility technology to create a completely new mountain experience. With the Lynx, you can glide down snowy slopes at speed and effortlessly ride back up – no lifts, no pulling required.
This is just a glimpse into my work – the journey of innovation and design continues.